Hello My Dears!
For you longtime followers (and a huge thank you if that's you!), you may remember that a few years back I posted back when I was still using Blogger all about how I used Evernote as an editorial calendar (as well as to manage my entire life!). Well, y'all, since that post went live so long ago, I have updated the way I do things and thought I would take some time today to show you the new system I am using.
For those of you who may not know, Evernote is, essentially, a note taking system. At least, that's the simple explanation of Evernote. In reality, Evernote is so. much. more! You see, Evernote is basically my brain. I have folders for pretty well off everything I could possibly need in my life. Although I do not use Evernote as a planning system, it is still where my life is stored.
If you take a look at the photo below, you'll see exactly how I have my notebooks stacked.
I have my notebook for my February drafts open, but take a look at the dark sidebar area. You'll notice that I have my business stuff up top, guaranteed to be there by my use of the #, .., and * key symbols. Using these at the start of the notebooks name ensures that no matter what I name these notebooks, they will appear right at the top. Always. This is important to me on a few levels:
- I need my Evernote stacks to sty where I put them because my brain cannot seem to process alph-numeric order.
- I want to prioritize my work notes as I refer to them far more often than my home notes.
- It gives the overall sidebar a cleaner and more cohesive appearance.
Now, you'll notice here I have the notebook stack for #EAE Business Content open. Inside I keep notebooks based on relevancy. You should probably note that I do not keep my business projects in this stack. Why? Because I like for there to be a home for everything and everything in it's home. My upcoming Detox Your Inbox email challenge lives in it's own quarters because I may want to refer back t it well after I have completed it. If I stored it in my content stack, it would likely wind up lost.
So what is in my Evernote stack for EAE Business Content?
My business content and other regularly referred to business needs. Let's take a look:
Here I have the "Published" stack highlighted. Right now this only features what I have published for February. January's content is the, you guessed it! January stack. I do quite a bit of moving around here. Let me break it down.
- A post starts out with a main title/theme in the notebook stack for each month. This includes my content for both the blog and my newsletters. Since I never release a newsletter on the same day as a blog post I can easily date the post in the title and label it as either BBN (Better Business Newsletter) or Blog (as in blog post.)
- Once I have every post opened as an individual note, I can start drafting. You'll notice in that very first photo that I am using this post as an example. Sometimes I start with what keywords I'm thinking I will use, other times I like to add a few notes of highlights I want to touch on. Still other posts get drafted all at once; I simply open the note and free write.
- After a draft is complete I wait for someone I trust (usually my boyfriend, Steven, or my best friend to lay eyes on it and give me feedback. This allows me to edit the post as necessary.
- Once I declare a post finished it becomes ready for import. Although I technically import exactly nothing, I still like to call it importing ;-) So how do "import"? I copy and paste the content from here in Evernote directly into a new post on Squarespace.
- Graphics creation is done in Canva. I have a template I use so all I have to do is change the wording of the image, re-save it with a keyworded name and boom! It's ready to be uploaded.
- After I schedule the draft in Squarespace, I come back here to Evernote and move that particular note to the "published" folder.
- At the close of each month I will then go in and move all the February published posts back to the February folder, creating a clean and empty "Published" folder that is ready for March.
Easy peasy, no?
One last thing I like to store in Evernote that has nothing to do with my content but is still of high importance:
This is my brand board. I keep my original color image, font choices and color codes here because I find that I need them quite often. Although Squarespace allows me to preset my brand so that it all automatically appears with simple changes from links to headings, Mailchimp doesn't boast the same ease. Every time I want to emphasise with color or change a link in Mailchimp, I need the color code I wish to use. Hence the ease of access to my brand board.
And that wraps up my Evernote Content Creation System (I like how official it looks in all caps, heh)
Tell me about your system? How do you get blog posts and newsletters from your head to a live publication?
Until next time!